Guideline To Selling/Pricing Juleps!

Hey! 

I have seen a lot of people ask questions about how to price their Juleps to sell. I'm obviously not an expert on this particular topic but I've bought and sold Juleps so I have a standard I like to go by. You don't have to take my advice, since ultimately it is YOUR decision how you price them, but if you're not sure I hope I can help! The very first thing to do is take in the fact that people don't like to buy polishes from people at retail price - they could just buy from the website itself! 

Before we begin ... This is MY opinion! Everyone has their own! :) 

Let's go by the usage of the polish you want to sell, first. If you're selling a brand new Julep, or a Julep that has just been swatched, the prices can go from $4-8. 
If you're selling a Julep that has been used for 1-2 manis, a fair price would be $2-6. 
If you're selling a polish that has been used for 2+ manis, a fair price would be $1-4. 
If you plan on selling a polish that has been used for any amount of manis, you should provide a photo of the "fill line" so people know what they're receiving, such as this: 

Picture by Kristal Hoffman

Now let's go by how easy it is to access the polish. With Julep, a lot of polishes you can get multiples of because of mystery boxes, and there's a lot of polishes that are retired and very hard to find. If you want to sell an easy to access polish, i'd suggest pricing it low, so $2-5. This is because if someone really wants it and your price is too high, they can get it somewhere else for cheap. This way you have a higher chance of selling it. Ideas of polishes that fall under this category would include America, Karen, or any polish in Julep's Saavy Deals. 

If you have a polish that isn't incredibly easy to get, but also not impossible, I'd go with $4-6. This way people will be interested in your fair price and would prefer to purchase from you than on the website itself. Polishes that would fall under this category would include almost anything you can purchase on the Julep website that isn't from the most recent past 2-4 months. 

Polishes that are newer to Julep, such as ones just released in the past 2-4 months typically go for a higher price because of the high demand, so $5-8 depending on how much you want to get rid of it. They aren't as easy to find but there will be other people selling them as well as you, so to get the sale you choose what you think is most fair! 

Retired polishes are the easiest to sell, and for the best price. People want these because they are no longer being made... very hard to find! If you actually have one you're willing to part with then you can get away with prices between $6-11. (maybe more if you think it's worth it!) 

The usage rule applies to all of these ^, but is less important to retired. Lots of people just want the polish because it's impossible to get from Julep. The price worth typically doesn't change if it's 1-2 manis or less. 

The next "rule" to follow is the demand of the polishes. This should be easy enough to determine and doesn't change the above guidelines, just helps choose which price to finally go with. If it's a high demand polish, you can sell it for the pricier end of the ranges you consider. If it's a polish that isn't as wanted by people, I'd go on the lower end of the range to get it to sell. 

Once you put all of these suggestions together, you can easily determine your desired polish price! Again, it ALL depends on what you personally think is fair. 

Do you guys agree with me, or disagree? I'd love to hear opinions!