WHAT? JULEP PHOTOSHOPS THEIR PICTURES?!
Julep's Vicki
... Okay, haha, so we all knew that, but Julep finally addressed it! Not only did they fully admit that they use it, they also gave very good explanations as to why, such as:
- We want to see more skin colours! We want to know if a polish will look good on us as individuals. Unfortunately, they don't have the time to swatch 13 different colours on multiple models each month. That's just how it is - they come out with new colours too often to cover all skin colours in all shades every single month.
- Photoshop can work wonders. It can create an accurate representation of multiple skin colours just by editing. They got a group of people to test their skin colour against photoshop's edited skin colour and it looked authentic.
- Lots of beauty businesses use photoshop! It's standard and normal to use photoshop to enhance/help show a company's product. Julep is not doing anything new or shocking!
Some people were unhappy that they photoshopped skin colours for various reasons, but Julep isn't intentionally trying to offend anyone, it's just what works for them. If you want to read their full article on it, click here.
I personally am happy that they addressed this since so many people were upset and sending complaints, and kept true to themselves with honesty. How do you guys feel?
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